Tour With Digital Transformation This World Tourism Day

| September 27 , 2018 , 10:29 IST

Since 1980, the United Nations World Tourism Organization (UNWTO) has celebrated World Tourism Day as international observances on September 27.

The United Nations created World Tourism Day to increase the awareness of the importance of tourism and its social, cultural, political and economic values.

Peace and Dialogue, Energy, Accessibility, World Heritage, Water and Tourism and Sustainable Tourism have been some of the topics tackled on the 38 previous editions of World Tourism Day.

''Tourism and the Digital Transformation” is the theme of this year’s World Tourism Day. The central attention of this day is to highlight the importance of digital technologies in tourism which provide opportunities for innovation and prepares it for the future.

Secretary-General of UNWTO Zurab Pololikashvili described the organizations' intention to make innovation part of the solution to the challenge of marrying continued growth with a more sustainable and responsible tourism sector.

In the 63rd Meeting of the UNWTO Regional Commission for Europe, during a strategic discussion on innovation and the digital transformation, Pololikashvili made clear that his vision to create an ecosystem of government policies, funds and strategic projects that nurture disruptive ideas and entrepreneurship, for which he enlisted the help of the Member States and private sector members in the region.

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“Together we can set a vision that considers tourism as a policy priority, a knowledge creator and innovator, and a sector of maximum value for all,” said Pololikashvili.

A United Nations World Tourism Organisation initiative calls attention to the global issues and aspirations around tourism. Despite a challenging round for tourism in recent years, it remains a powerful economic contributor, a major generator of jobs and opportunities and an agent of change. Working to bring travellers to new, unknown things, people and experiences.

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West Bengal Chief Minister Mamata Banerjee took to her twitter account to promote the spirit of World Tourism Day:

India is a booming travel and tourism market in Asia. India has been recognized as a destination for spiritual tourism for domestic and international tourists. Total contribution by travel and tourism sector to India's GDP is expected to increase from Rs 15.24 trillion (US$ 234.03 billion) in 2017 to Rs 32.05 trillion (US$ 492.21 billion) in 2028.

Sand Artist & Padma Shri Awardee, Sudarsan Pattnaik on his twitter account shared :

Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbour. Catch the trade winds in your sails. Explore. Dream. Discover.