Entertainment

Barack And Michelle Obama Join Hands With Netflix For Producing 'Inspiring' Films And Shows

AASTHA SINGAL | 0
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| May 22 , 2018 , 14:21 IST

Former US President Barack Obama and his wife, Michelle Obama have signed a deal to produce films and series for premium streaming service, Netflix Inc confirmed on Monday. The former first couple is reportedly looking forward to telling 'inspiring' stories through the powerful platform.

The multi-year agreement including scripted series, unscripted series, docu-series, documentaries and features will empower the Obamas to shape their post-White House legacy. Though the critics have called the deal further evidence of 'Leftflix' trying to push liberal propaganda.

While the specific number of years have not been confirmed by the Netflix, the power couple will produce content under the name Higher Ground Productions with the aim of inspiring hope and change, no surprises there. The Obamas will appear personally in some of the shows while curating others.

"Barack and Michelle Obama are among the world's most respected and highly recognised public figures and are uniquely positioned to discover and highlight stories of people who make a difference in their communities and strive to change the world for the better," Netflix's chief content officer Ted Sarandos said.

Michelle Obama has called the deal an opportunity to tell the stories they want to share adding, "Barack and I have always believed in the power of storytelling to inspire us, to make us think differently about the world around us, and to help us open our minds and hearts to others."

Adding to the statement, the former US President recalled meeting "fascinating people" during his eight years in office while emphasising to "promote greater empathy and understanding between peoples, and help them share their stories with the entire world" through the deal.

The deal will mark another step towards drawing top-level talent away from traditional Hollywood studios and television networks. Notably, Barack Obama was the first guest on David Letterman’s return to television in an extended talk show format with Netflix that debuted in January.