Business

Twitter Too Sold User Data To Cambridge Analytica

SHAHNAWAZ | 0
4196
| April 30 , 2018 , 10:56 IST

The Cambridge Analytica scandal has gone beyond Facebook and latest reports suggest that Twitter too sold data access to Aleksandr Kogan, the person who created the data-harvesting quiz on Facebook. Kogan had given the data harvested through a personality app to a political firm without the consent of users thus precipitating one of the biggest controversies for Facebook.

Also Read: Facebook CEO Mark Zuckerberg Breaks Silence On Cambridge Analytica, Says We Made Mistakes

Twitter too had granted data to Global Science Research, a firm that Kogan founded. Twitter has admitted that it granted access to large-scale public data for one day back in 2015.

In a statement given to Bloomberg, Twitter said, “In 2015, GSR did have one-time API access to a random sample of public tweets from a five-month period from December 2014 to April 2015,"

The company, however, added that they had conducted an internal investigation that concluded that the firm did not get any access to private data of users. They have also banned Cambridge Analytica and its affiliates from advertising on Twitter.

Kogan insists that he did not violate any of the Twitter policies and that the data was solely used for the purpose of creating brand reports and survey extender tools.

Since Twitter does not sell private data and gives out only public data to companies and developers it may not be seen as a breach. Experts suggest that Kogan and his firm Global Science Research could have used the Twitter data to correlate it with the Facebook data at their disposal.